The East African three-in-one service package from WananchiGroup, Zuku, is to carry four FOX International Channels across Wananchi’scable and DTH platforms.
As per the agreement, Zuku will carry FOX Entertainment, FX,NatGeo Adventure and Baby TV. FOX International reaches over 875 million peopleworldwide across 35 different languages.
Says Hannelie Bekker, MD of Wananchi Programming: “The dealwith Fox International Channels marks another exciting step for Wananchi,supporting our ongoing drive to offer viewers a diverse range of programming.This partnership reflects the caliber of our channel partners and the choice ofprogrammes we offer. A key part of Wananchi’s positioning is deliveringacclaimed content at affordable prices and these channels are a fantasticaddition, further bolstering our offering to a wider demographic within theEast African populations’’.
Thandi Davids, regional director, Broadcasting & Sales:Africa at FOX International Channels says: “In our continuous quest to offersmart and innovative programmes that entertain and educate audiences across alldemographics we are delighted to bring FOX International Channels to Zukusubscribers.
It is important that brands and content satisfy local tastesand resonate with local viewers in geographies across the world and we arepleased that East Africans will now be able to access our content through Zuku.We look forward to continuing to work closely with Zuku to bring subscriberseven more TV choice from our world leading bouquet of channels.”
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