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Monday, July 25, 2011
AFROTAINMENT TO PRODUCE AND BROADCAST MUSEKE AWARDS
As part of its ongoing efforts to showcase African Music in North America, Afrotainment and Museke Inc are pleased to announce a partnership whereby Afrotainment will be the exclusive broadcast and media partner for Museke’s second annual online African music awards, which will now be known as the Afrotainment Museke Online Africa Music Awards.
Eric Noue from Afrotainment said: “This collaboration reiterates Afrotainment’s commitment to the North American market with an African music awards show being broadcasted for the first time Live on National TV in North America and via web streaming worldwide, reflecting yet another facet of our growth strategy”
In an evidence of growth for the online awards, the Afrotainment Museke Online Africa Music Awards – which are currently in the nominees’ submission phase, will culminate on September 24 in Afrotainment New York City’s studios, where the cream of the African music industry will gather at an Afro-glam red carpet event to recognise African talent as award winners are announced and celebrated. The Afrotainment Museke Online Africa Music Awards will be multicasted Live on the Afrotainment family of channels nationwide in the US and will also be viewable online via Live Streaming on the awards website, moamas.com and awards.afrotainment.us.
Museke representative Tumi Diseko commented: “We are thoroughly excited to have concluded this agreement with Afrotainment, an entity which shares our passion for African entertainment. Hosting and screening the awards will help to bring the African music fan closer to their favourite artists, rightfully so, as Museke.com is The Home of the African Music Fan”. The evening will feature performances by some of the best in African music as well as some artists who are well on their way to the top of the African music scene.
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